Karen DeGennaro
Executive Creative Director
& Brand Leader
Elevating Brands | Inspiring Teams | Driving Results
I'm a creative leader and brand storyteller with 20+ years of experience building global teams, shaping brands, and bringing big ideas to life. I bring together creative, strategy, content, design, and research to develop meaningful brand experiences that connect with audiences and deliver measurable business results.
Key Highlights
Global Creative Leadership
Built and scaled high-performing, multidisciplinary creative and content teams.
Brand & Content Storytelling
Led award-winning brand strategies, integrated campaigns, and digital experiences for global organizations.
Strategic & Business Impact
Partnered with executive leadership to transform creative capabilities, drive growth, and deliver measurable results.
Featured Project
Rolls-Royce has just launched its first-ever employer brand. This film is just the visible tip of the iceberg. Behind it sat months of concept development and refinement, countless conversations and approvals, coordination and execution of global photo and film shoots, a full career website transformation, a social brand flip, media and asset development, micro-animations, and a launch roadmap built not just for day one, but for what comes next.
My Role: Concept development, script, storyboards, music creative brief, vendor management, post-production creative direction
